In April, Google users in many countries began seeing green “Ad” labels instead of yellow ones next to text ads in Google search results. In the last week, more and …
Facebook to roll out 4 new mobile ad formats
Facebook has at present the most mobile engagement of any platform, seeing more than 1 billion daily mobile users. With that in mind, Facebook made four announcements at Cannes this …
Google’s controversial RankBrain changes ranking results?
Google is now using its RankBrain machine learning system to process every query that the search engine handles, and the system is changing the rankings of lots of queries. What’s …
[Breaking] Ensogo to shut all Southeast Asian marketplaces, lay off staff
Ensogo’s already disappointing year has taken a turn for the worse. Today it announced it’s shutting down all business units in Southeast Asia and laying off all its staff. The so-called …
Here is Google’s newest VR platform called Daydream
With Google’s announcement yesterday of an Android virtual reality platform called Daydream, a new headset for smartphones and applications in the works from a number of big brands, the company …
Behold the evolution of video marketing
If you’ve always wanted to indulge in video marketing as the new medium of choice for online advertising, the time has come. According to James McQuivey, a researcher with Forrester …
The Ensogo scam on a global scale
[Updated] June 21st, 2016 In the latest move, the Ensogo CEO has resigned and they have just announced they are shutting down all operations, and lay off all its staff …
“Malaysia, now it’s your time to save money.” – Cuponation
CUPONATION, Rocket Internet’s latest venture is slated to make inroad into Malaysia, its fourth APAC market after India, Singapore and Australia. Launched in 2012, CUPONATION is part of the CUPONATION …
YouTube launches 6-seconds unskippable ads
As more video consumption moves to mobile, YouTube has a new ad format for brands designed specifically for quick snippets of content. Today it’s launching Bumper ads—six-second, unskippable video ads—that …
Dah Makan prepping to shake the startup scene
If you’ve ever ordered from Rocket Internet’s FoodPanda, and feeling a tinge of disappointment at the sight of the food that was eventually delivered to you (messed up, cold … …
