Harnessing the Power of Social Media Advertising In today’s digital world, social media advertising has become an essential tool for businesses of all sizes. For businesses looking for advertising in …
Influencer marketing is no longer working right?
Influencer marketing has enormous potential if it’s done right. This is becoming a big “if”. Over the last few years, influencers have been increasingly called out for their misleading advertising …
Instagram to start hiding Likes in posts, influencers cry foul!
Instagram has already begun testing out a new feature that allows users to hide the like count on their posts. The app, which first started testing this feature in Canada, …
Outage is “EPIC” — says a struggling Facebook.
Facebook Outage // Facebook grappled with challenges on two fronts March 13, an hours-long outage and intensified scrutiny from investigators reportedly probing data deals struck by the world’s largest social …
Instagram is cracking down on fake likes & followers.
Influencers and brands who use bot apps to boost their popularity and increase audience growth may be in trouble, thanks to a new initiative Instagram announced Monday. In a blog …
Here’s 5 ways to get your Facebook traffic back
Is your traffic from Facebook going down? That seems to be the case starting from last month, August 2018. We list 5 possible ways to beat the system.
Using social media for espionage? You bet.
The ease in which anyone can fan ideas on social media, is both its selling point and its flaw, the alleged Russian conspiracy shows. If a brand today wants to …
Facebook unveils sweeping changes, engagement may fall this year.
In an unexpected move, Facebook has decided to tweak its algorithm to give priority to posts shared between family and friends, at the expense of contents from brands and businesses.
Go the distance with Instagram Stories
We’re a social bunch. In fact, there are currently 2.3 billion active social media users worldwide – and Facebook Messenger plus WhatsApp alone handle 60 billion messages a day. Get …
Why content curation is important for your business
When it comes to using content curation on social media, the saying “everyone is doing it” is actually true. According to curation giant Curata, best-in-class marketers use a content marketing …
