Digital Advertising Agency: Why You Should Hire One With the ever evolving trends and preferences amongst the savvy consumers out there, companies are now ramping up their marketing efforts in …
Branding: 6 mistakes to avoid when building a brand
Branding is Never Easy to Begin With Building a brand isn’t easy. More so if you’re an SME trying to survive in the digital world today. It takes a lot …
How much does digital marketing cost?
Every entrepreneur at some point hires an SEO, PPC (pay-per-click) or SMM (social media marketing) expert — which generally means an agency or freelancer. But money is tight, so how …
10 tips to market your business on Instagram
Last September, Instagram announced it had over 400 million active users, many of which are businesses. While Instagram isn’t necessarily right for every business, for brands marketing products or services …
How to craft your social media marketing plan
In The Marketing Plan Handbook, author Robert W. Bly explains how you can develop big-picture marketing plans for pennies on the dollar with his 12-step marketing plan. In this edited …