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Browsing tag: malaysia

Meta Wants Your Lookalikes Back

A new Ads Manager alert asks advertisers for lookalike audiences in lead campaigns — a quiet reversal after three years of Meta demoting them. We break down what the alert says, why lead quality is the reason, and the weekend fix for Malaysian and Singapore SMEs.

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Agentic AI Deployment Needs an Owner

Most agentic AI projects stall after the demo because nobody owns the workflow. This guide assigns three responsibilities — designer, operator, reviewer — and sets the permissions, handoffs and checks that make an AI agent safe to trust with real leads.

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